A brief crafty survey from The Impatient Crafter Brand Initiative.
The Impatient CrafterTM Margot Potter
It's been a bit of a roller coaster ride this year. Is that a good thing? I'd like to think it is even if it's resulted in more than a few tears and moments of extreme frustration. Sometimes we need a swift kick in the arse from the universe to get us moving in new directions. It's easy to rest on one's laurels or to get stuck in a rut, if you want to build a brand and create expansive success; you have to constantly be moving out from center. There's a thin line between expanding from the core and losing track of your vision, so you need to be careful. My mind is always moving so quickly, it's easy for me to get ten steps ahead and lose everyone including myself in the process. I can't get to point Z until I've traversed the rest of the alphabet, letter by letter. Sometimes you get to say...G and then you get knocked back to B again. It's life. If we all got to Z without any effort, think how dull it would all be.
I've got a few irons in a few fires and I have no clue yet if any one of them is going to form a tangible opportunity. Some things I've relied upon are fading away and some things I've longed for are still not congealing. Yesterday was one of those double kick in the gut kinda days that leave you gasping for air, but by days end I managed to parlay an interesting possibility. Now it's up to me to turn that into something real.
My "day job" is shifting dramatically and it's time I let go of the safety net and take a calculated risk. The powers that be are willing to at least entertain the idea, but I need to convince them of my vision and value and once I do I'll need some partners in that venture. So there's that. Then a good friend is suggesting me for a very cool opportunity that may or may not pan out, so there's that. Also I can start cooking up a new book concept and taking our video concept to the next level, but I need to know what folks want that they aren't already getting?
So here are my questions and I ask you to answer them of you can, please. Or you can go here and take the survey at Survey Monkey http://www.surveymonkey.com/s.aspx?sm=MvgNMoWT8nhZTkIt_2fUK41w_3d_3d
1. Are there specific jewelry making, art or craft products you wish you could purchase but aren't out there in the market or convenient for you to purchase?
2. What's the number one reason you buy a jewelry making, art or craft product?
3. What's the number one reason you don't buy a jewelry making, art or craft product?
4. What are your favorite sorts of jewelry making, art or craft products?
5. Do you prefer injecting your own creativity or do you just want a kit that has it all mapped out for you?
6. Are you willing to pay more for quality or do you want it cheap?
7. Would you buy instructional DVDs like my The Impatient CrafterTM videos if they offered several techniques and coordinated product you could potentially purchase?
8. Do you prefer technique based product configurations or project based kits?
9. Do you stick to a single craft or are you more of a mixed media/try anything sort of crafter?
10. If you are a Mom, do you like crafting with your kids or inspiring them to be creative? If so, what kind of crafts do you do with them?
11. Do you use your computer in your crafting at all and if you don't, would you if someone made it easy for you to do so?
12. If you aren't crafty, what would it take to lure you into making something yourself?
If I do start licensing and/or creating product, I want to know what folks are looking for so I can provide it. I'm not interested in doing the same old thing, we all know my brand is about making it easy, quick and fun and it's all about empowering you to feel creative. I'm a fan of personalization and cross crafting. I want you to color outside of the lines and not worry about making things perfectly, just make things joyfully. So I'd only sell things that coalesced with that brand platform.
I've got my thinking cap on here and I'm working hard on getting clear about the best plan of action. We'll see where it leads!
xoxo
Madge
PS: I'm the featured crafter on the OttLite website
and if you go and email them, they'll send you a free Margot Potter jewelry project!












Good luck with your endeavor. Sounds exciting! Have you thought about using a survey program to make it easier for people to answer questions and easier for you to collect
mahnaaz1. Are there specific jewelry making, art or craft products you wish you could purchase but aren't out there in the market or convenient for you to purchase?
Beginners precious metal clay. Silkscreen card kit. Decent puppy scrapbook collection.
2. What's the number one reason you buy a jewelry making, art or craft product?
Finished project.
3. What's the number one reason you don't buy a jewelry making, art or craft product?
High price with a lot of embellishments I'll never use.
4. What are your favorite sorts of jewelry making, art or craft products?
Anything that gives me an opportunity to make a project my own.
5. Do you prefer injecting your own creativity or do you just want a kit that has it all mapped out for you?
Injecting creativity
6. Are you willing to pay more for quality or do you want it cheap?
definitely willing to pay more for quality
7. Would you buy instructional DVDs like my The Impatient CrafterTM videos if they offered several techniques and coordinated product you could potentially purchase?
yes - at the right price
8. Do you prefer technique based product configurations or project based kits?
techniqe based
9. Do you stick to a single craft or are you more of a mixed media/try anything sort of crafter?
try anything crafter -scrapbooking, jewelry making, stamping, knitting, sewing, painting, etc.
10. If you are a Mom, do you like crafting with your kids or inspiring them to be creative? If so, what kind of crafts do you do with them?
not a mom. as a stepmom, i like to inspire the kids to use their imagination and creativities on the 1 day a year that we're stuck at home. We color, paste, paint, stamp, make cards and scrapbook.
11. Do you use your computer in your crafting at all and if you don't, would you if someone made it easy for you to do so?
I guess I would if I could justify the price of printing out a finished scrapbook project. That's been my main obstacle.
12. If you aren't crafty, what would it take to lure you into making something yourself?
Something easy, quick, imaginative and useful (either literally or perceived to be).
04:31 PM CST